出典:Wikipedia
出典:『Wikipedia』 (2011/04/11 20:48 UTC 版)
Google Website Optimizer is a free website optimization tool that helps online marketers and webmasters increase visitor conversion rates and overall visitor satisfaction by continually testing different combinations of website content. Google Website Optimizer can test any element that exists as HTML code on a page including calls to action, fonts, headlines, point of action assurances, product copy, product images, product reviews, and forms. It can be used at multiple stage in the conversion funnel.